He and his family convinced a mildly retarded "recruiting reporter" from Howe's site to write
an article about how Iowa's staff had dropped the ball by not communicating with him for a few months before he committed to Wisconsin. The goal was to make the Iowa staff look bad by insinuating that TJ wanted to go to Iowa, but they had no choice but to leave after he was ignored by the staff. By that point it had been common knowledge around IC and on message boards for 3-4 months that Bollers wasn't interested in Iowa and Iowa's staff wasn't recruiting him at all.
There were rumors at the time that Trevor was trying to get a job with the Iowa program during the recruiting process, but the sourcing on that one is less clear imo.